Friday, January 14, 2005

The Long Tail of Everything Ecommerce


After reviewing an article on the long tail of torrent files, I thought it might be fun to analyze the amount of traffic sent to Everything Ecommerce by the address of the site sending the traffic. I sorted the 588 referrers received since the site launched 3 weeks ago by frequency. The resulting graph shows a website with an extremely long tail. The top 15 sites (2.5%) account for 50% of the referrer traffic that the site receives.


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